NeoGrowth has received exclusive coverage on the front page of Mint, one of India’s leading financial newspapers, today, in the article titled, COVID Hastens SMB Shift to Digital Sales.
NeoGrowth released key insights around “Digital Adoption Trends Among SMBs”, based on the analysis of over 9,500 SMB owners in India on the company’s proprietary, diGibizz platform, between February – December 2021. The SMBs were assessed on multiple factors such as their digital discovery, online selling, digital payments, digital delivery, digital operations, and digital customer engagement. The survey revealed that about 66% of small and medium businesses (SMBs) across India have migrated to online sales. The insights have been supported by an exclusive infographic.