According to NeoGrowth’s MSME Business Confidence Study, over 70% of MSME owners expect an increase in consumer demand in 2023.

India is home to over 63 million MSMEs, employing 111 million people, and contributing nearly 30 per cent of the country’s GDP.

The micro, small and medium enterprises (MSMEs) stood strong during the Covid-19 pandemic and emerged resilient with new learnings.

A NeoGrowth study evaluates the preparedness and expectations of India’s MSME owners as they step into 2023 amidst global volatility.

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